Wednesday, July 24, 2013

Interactivity is the key to blog success. Here's the exact language to use to get it. Yes, exact.




by Dr. Jeffrey Lant

Hear ye, hear ye! Blogs are the hottest thing on the 'net. You know it... and you've done the necessary to set yours up and publish, right? Out it goes... then... nothing. Not a peep from any reader. That's bad, real bad.

That's why I'm here -- to help you achieve maximum blog success.

As you're reading along with this article, think Cole Porter's peppy little number, "Friendship" (from "Was a lady," 1939) because that's what this article is, a friend helping a friend achieve maximum success online, this time with your blog.

Interactivity is the key.

Blogs work when they're interactive, that is when you get your audience/readers to respond. And why do you want them to respond? Because blog readers who respond are the very best customer prospects there are, that's why. Moreover if you're smart, you want to monetize your blog just as quickly as possible, right from the get-go... so that every time you publish your blog your readers, your prospects -- with their money -- respond.

Here's how to make this happen day after golden day.

Announce your objective, so that people know that your blog is interactive... and you expect them to respond.

"Readers! You've arrived at the most interactive blog online... where we are in constant touch with our readers... and readers are encouraged, indeed expected, to respond. We like hearing from you!"

Make this goal pellucidly clear to your readers. And keep this exact language in all blog posts. It's your welcome mat for the world.

Words that get people to respond to your lead article.

"Folks, I'm delighted, pleased, ecstatic to bring you this article (add title here). It's written by an expert (add name here) who knows what she's talking about. After you've read this piece, email me at once at (email address). Tell us what you think! We genuinely want to know!"

Put like this, such a plea is irresistible. Expect responses fast, always remembering that each response represents either the beginning of an ongoing relationship with that respondent...or the strengthening of an existing relationship. In short, it is the raw matter for success and nothing but success.

Ask your readers to respond to individual articles, not just the entire blog.

Remember, not only must your blog be perceived as interactive; each portion of the blog must be so configured. In other words, you want each and every article and/or blog section to generate leads. Here's how to do it.

"Friend, this article by (name of writer) is absolutely terrific, isn't it? The writing is incredible... the content superb. What's more , I can tell you how to get content of this amazing quality on your blog free. Email me your name, email address, and phone for the details. Yes, I mean FREE!"

Offer a freebie in every issue.

One particularly popular freebie, which I've used for years, is to write and make available a Free Report to your readers on a subject of interest to them, a subject like this:

"Boy, oh boy, have I ever got the terrific freebie for you today, you lucky blog readers, you. This report, absolutely free, is titled 'Just what you need to know and do to get (whatever benefit you sell)'. This special report is packed, just packed, with superb, hard-to-find details , and I'm lucky to be able to GIVE it to you. Email me now at (your email address) with your name, email address and phone number or just call me now at (your telephone number.) P.S. Be sure to tell me what you think after you've read it!"

Or, try this freebie. It's worked for me for years, and it's a pip of an example and model for you.

"Incredible, but true. Due to a special arrangement with some hot-shot traffic gurus, I'm able to give out 1,000,000 guaranteed visitors today, that is 50,000 each to the FIRST TWENTY READERS who respond today. Be one of them. Email me now at (email address) along with your name, address, and phone number or just pick up the phone and call me now. DON'T WAIT. This special offer can't last!"

Ask for comments. Use the comments.

Remember, your objective is to solicit and then receive comments from every reader. First, savour them; you have earned a little self-congratulation, because with each blog post and every reader response thereto, you are distancing yourself from the also-rans of blog publishers and firmly establishing yourself as a Smart Cookie. Now, press your advantage.

When responses arrive, be sure to publish them in your blog, good, bad, or indifferent. Of course, you want every response to be positive. These are the most welcome and easy-to-use blog posts. Publish them at once... and use them to generate more responses. You want your readers to see and be clear on the fact that yours is one of the most exciting, worthwhile blogs in the land. Make it a point to publicize every positive response you get:

"Wow! Here's a great response from (name of reader responding). We sure do appreciate these responses, not just because they're complimentary (but what's wrong with that anyway?) But because they make it clear how you feel... and what you like about what we're doing. That's Very Important indeed! Always include your name, address, phone, and email address."

What if the response is carping, critical, vituperative?

The world does not live on a diet of milk and honey. Gall and wormwood do make themselves known. Your job is to use negative comments to impress your readers and even turn your carping critic into a lap dog. Take a look at how this magic occurs.

"Tom Jones from Pocatello, Idaho isn't too happy today. He has emailed this message: 'Folks, that last article you published on (name of article) was just plain wrong about a couple of points. Here's the low-down..."

All publishers, blog or otherwise, are inured to getting responses like this. The key is turning the criticism into gold, building a relationship with the (momentarily) irked or critical respondent.

"Tom, your points are sooooo well taken. Thanks for making them; we've glad to let our readers have your point of view and hope to hear more from you. In the meantime, please accept a free copy of our newest report (title here)."

In short, turn lemons into lemonade and emerge wiser and better regarded than before.

Last words... there are no last words.

Blogging, as tried and true bloggers know, NEVER ends. Each issue, each part of each issue, constitutes a potential link to the future. Each thing, every section and each word, is a hook; grabbing, then pulling in your expectant audience, thereby generating leads, comments for future issues... and (how sweet it is) MONEY.

Blogs are the most personal of media. Run with that concept, and make your blog a place of constant interactivity and the satisfaction and profit that ensue to you as a result. Your readers will be happy, recognizing and applauding you, while you laugh all the way to the bank! How nice!


About The Author


Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., where small and home-based businesses learn how to profit online. Attend Dr. Lant's live webcast TODAY and receive 50,000 free guaranteed visitors to the website of your choice! Dr. Lant is a well known marketer, consultant and the author of 18 best-selling business books. Republished with author's permission by Vaurn James http://SuccessRoute.biz. 

Tuesday, July 23, 2013

Blogging For Profit

Blogging For Profit
More and more people are coming to realize the enormous potential of blogging. The search engines love fresh content and since blogs are updated frequently they give the search engines what they want, in return the blogs get a high rank in the search engines which results in a lot of free traffic, everyone wins. If you want to start blogging for profit there are a few basics that you need to keep in mind to get the most out of this potential.
Here are a few points to keep in mind as you set up your online blogging business:
1. There's always varying opinions on what makes the best blog platform, the two top contenders are Wordpress.com and Blogger.com. Most internet marketers I know recommend Wordpress. It doesn't matter too much which one you choose, just find the software that you feel the most comfortable using.
2. Stay away from using the free Wordpress or Blogger services. I know when you're just starting out you might not have a lot of money, but this is not the place you want to cut corners. Why? Because if you use the free services you don't own anything, you have to abide by the terms of service (TOS) of whichever site you are using and these TOS can change often. If you have a profitable site that is getting a lot of traffic and the company updates it's TOS and you're no longer compliant, your blog will be gone. No discussion, no warning, just gone. While that doesn't happen too often it is a risk you shouldn't take.
Buying a domain name can be as cheap as $6.50, for that amount you will own that domain for at least one year, you will also have the option of renewing it after the year is over for the same amount. A hosting account can be as cheap as $9 a month. Both of these combined are a very minimal expense but you will actually own something, it's worth the investment.
3. If you want to monetize your blog so that you can make money there are several ways you can go, two of the most popular are Google Adsense and affiliate marketing. Google Adsense is a system that you can sign up for, it's free, that will place ads on your blog that relate to the topic of your blog. Whenever one of your visitors clicks on an ad you will earn a commission. This isn't going to be a huge revenue stream, but you can make some easy money just doing what you're already doing.
Affiliate marketing is when you promote a product or service on your website with a link to a purchase page. The link has your unique affiliate ID embedded in it so when a purchase is made from that link you will earn a commission. Many marketers believe that combining these two types of income streams is the best way to go.
Blogging for profit is one of the easiest, yet most profitable ways, to start an online business. You can learn the basics in just a few days and be making some money in no time.

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Republished with author's permission.http://SuccessRoute.biz.

Monday, July 22, 2013

Affiliate Marketing In A Nutshell Yes It's That Simple

Affiliate Marketing In A Nutshell Yes It's That Simple
One of the easiest, and potentially most lucrative, online business you can get in to is affiliate marketing. If you learn the tricks of the trade and are willing to invest some time to implement what you learn, you can leverage the automation and sheer volume of the internet to make virtually as much money as you want. To help you get started, I've compiled a brief overview of the basics. This is by no means the do all end all, but it is enough to get you started. Consider this your affiliate marketing in a nutshell.
The first thing you really have to remember, and I can't stress this enough, is that even though affiliate marketing is not a difficult online business that doesn't mean that you won't need to learn some new skills...you will. It also doesn't mean that you won't have to invest any time in your business. One of the most common mistakes people make is that they don't treat their business as a business. Instead they do a little work here and a little work there and then they wonder why they're not rich after a month or two. Don't fall into that trap. Work your business like a business with intensity and consistency and you can be very rich.

1. The first step is to understand that to become an affiliate you need to sign up with a company that offers an affiliate program. It's free to sign up and you will receive a commission whenever someone buys a product on your website. Most companies will give you a replicated website that will be identical to all the other affiliate websites, the only difference will be your special code in the URL. That will identify you and whenever someone makes a purchase from your site you'll get a commission.

2. Next you need to know a little bit about internet marketing or IM. This is the process where you drive traffic, visitors, to your website. There are many ways you can do this, some of them are even free. Generally the free methods will take a little longer, but since they are free you don't have to worry about making any mistakes while you are learning how to do them (they are very easy, but you might still make small mistakes).

The paid methods for driving traffic will usually get traffic more quickly but only after you've mastered the techniques which can take quite a bit of time and since you have to pay while you are learning it will also take quite a bit of money. You will definitely have more money going out than coming in at the beginning when you use this method.

3. Convert as many of your visitors into paying customers as you can. There are many elements to this, everything from copywriting to SEO to using an autoresponder. Don't worry if none of this makes sense, there are plenty of places online where you can learn these skills.

For right now though, you will want to use an autoresponder service. This is a fully automated system that will allow you to pre-program a series of emails. You can add as many emails as you want and you can choose how often they go out. When someone opts into your list (this just means they sign up and give you permission to send them emails) the whole emails series will be sent out automatically.
For example, let's say that you have 10 emails loaded into your autoresponder and that you've got it set up to send out one email every day for 10 days. When someone signs up they will immediately receive the first email. Then every day they will receive another one until they've gotten all the way through the series.

When you write your emails make sure that you include valuable information. Don't make your emails just one sales pitch after another. Instead help them by giving them information that they can use, related to your website topic of course.
I've barely scratched the surface with this affiliate marketing in a nutshell report. Just remember that affiliate marketing is easy, don't let the jargon throw you off. It won't take you any time to learn all you need to know to be making a lot of money. If you can read and write you can be a very successful affiliate marketer.

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Republished with author's permission.http://SuccessRoute.biz.

Sunday, July 21, 2013

Manual Link Building

Manual Link Building


What is and Who Uses It?

is a the method of gaining incoming links by going to a search engine (search engines) and requesting various sites to link to yours.

Many people believe that the best way to get links is to hire a service that does all of the grunt work for you. After all, building links is patience-testing and tedious. But others believe that there is still a place for manual link building in the small business world.

Manual link-building is becoming less and less frequently used in business but it remains to be one of the the most inexpensive and effective ways for small businesses to rank well in the search engines. And it works especially well for local-specific businesses.

Most would agree that it wouldn't be the smartest move for small shops and local businesses to spend months (or years) publishing articles and participating in social networking until they start to get enough of their content linked to in order to improve their search engine rankings. Even if they do offer great content, this does not mean they will be linked to. This is especially true for the types of businesses who don?t really need to do business over the Internet. They still need to be found on the Internet, however.

If you run a small business or you are doing sEO for a small business, keep in mind that it is okay to find some local directories and manually request some links. Of course, those few top paid directories like Yahoo, BOTW, and Business.com, are the ones that Google especially admires so it can't hurt to request help from them as well. You can especially win out if you don't have much competition. Just a well-optimized website and a few quality incoming links could easily get you on the first page of any of the major search engines.

Another reason you might want to go with manual directory submission (even if you aren't a small, local business) is because the most respected and reputable directories have their own custom application script which means you must submit to them manually. Automated tools simply cannot fill in those unique forms. So directory submission services that use automatic tools to submit usually end up submitting to lower quality directories that won't really do anything to improve the ranking of your site. While automatic submission tools can fill in the forms on certain submit pages, they don't always fill in the date properly so the submission may be incomplete. But it's not uncommon in a situation like this that the report you receive says your submission went through when in reality it didn't. If the category is not identified correctly, a service will fail to submit as well. These are just a few reasons you want to steer clear of submission services that use automated tools.

You can, however, opt for submission services that do the manual link building for you, without using automatic tools.



Vaurn James is the Owner of http://SuccessRoute.biz
. Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter. Check out Info Cash -> http://vaurnj.cpc100.hop.clickbank.net

Saturday, July 20, 2013

Increased Web Traffic With Ezines

Increased Web Traffic With Ezines


Who wants increased web traffic? Everybody! Whether you're an experienced online marketer or a newcomer to the scene, you're looking for more traffic to your site. Traffic is the fuel that will keep your business running, so it's of top priority. While the amount of web traffic you get is important, the quality of traffic is even more traffic. It really does you know good if you've got thousands of people visiting, and no one buying or taking the action that you desire.

Ezines are a great way to get increased web traffic, as well as more quality traffic. An ezine is an electronic magazine which is delivered to its subscribers by email either on a daily, weekly, bi-monthly, or monthly basis. Some ezines are free to join and others charge a subscription fee. Either way, they represent a very easy way for you to reach your target market.

And you do that by paying for advertising space in an ezine that is sent out to members of your target market. Not all ezine publishers offer the same advertising possibilities, conditions, and prices so you'll need to do a little research before choosing one that's right for you. Obviously, you want to pick one as laser-targeted to your market as possible. You can do this simply by typing in a search on google for ezines or newsletters in your particular market, or by using a free or paid ezine directory. You want to look at the amount of subscribers the ezine has, the frequency that it is mailed to subscribers, and the advertising options and costs.

In general, the most effective ads you can do are called "solo" ads. This means that your ad gets sent out to the subscriber list alone, without and other ads or content, and with your topic in the subject line. Solo ads are also the most expensive type of ezine advertising but you can get them for as low as $10. Be wary, however, of a solo ad that costs very little and is sent out to a lot of subscribers. You will more likely get a better response from a $10 solo ad sent to 500 to 600 subscribers than from one of the same price that is sent to 5,000 or more subscribers. If it seems to good to be true, it is.

Before you place your solo ad, subscribe to the ezine to test out its quality and reliability first. You will also see examples of other solo ads this way.

Ezine advertising is a good way to get increased web traffic and targeted visitors. Start with just one, track the results, and stick with it if they are good. Once you start profiting, re-invest at least half of the profit into higher subscriber base ezines and continue in this direction. Remember to track and tweak your ads in order to really optimize your response rate.



Vaurn James is the Owner of http://SuccessRoute.biz
. Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter. Check out Info Cash ->http://vaurnj.cpc100.hop.clickbank.net

Friday, July 19, 2013

Importance Of Forum Marketing

Importance Of Forum Marketing
If you are a person who is serious about your online marketing career you need to take advantage of the many different forums that are available on the internet today. These forums will provide you a variety of different services as well as being an information resource. If you are active on these forums as a home based business owner, you can label yourself as an expert in the product that you may be selling. You can achieve awareness of your product without even having to sell your idea or product.
You can also create backlinks that aide in SEO when you post in these forums and also by properly using your signature line. The more your link appears on the internet, the higher on the search engines it will be ranked. This is a very important step because your online residual is built on SEO.
One thing that you would like to try and avoid while posting in the forums is to both excessively and shamelessly promote your product. This will destroy your credibility and with that community forum which needs to be avoided. When you post information in a forum, you should offer valuable ideas and information and only use your signature tag to promote your product or idea. The only time that you should promote your business on a forum is if the forum allows it.
As a new internet marketer you should be extremely active as it is an excellent way to create brand awareness about the product you are promoting. It also helps you gain contacts with people you would otherwise not have. If you properly network through these forums you can build your network of contacts fairly quickly and also find plenty of people with the same mind as you.
You can promote your product in chat rooms but it is not advisable because it is usually not effective. This is because chat rooms will not allow you to create a signature line and the quality of information your potential client base is of the lower quality due to the lack of moderation in chat rooms. A good forum usually has moderation as well an established set of users to the forum. The users will share ideas and also promote ideas in the proper ways in these forums.
Another important factor of forums is some of them will reward you for posting on them. These rewards can be anywhere from advertising credits to banner ads among others. When you are offered these rewards, you need to fully use them in order to maximize your exposure which will allow you to get people aware of both you and the product that you are promoting. Also some forums offer advertising threads which you can use to post information about the product you are marketing. These are extremely important in the more high traffic forums because search engines will not only index your website but also your opportunity post.
A part of your online marketing efforts should be used toward using forums. It is a valuable tool for use to brand yourself as an expert and promote your product. This is the best type of branding and exposure that you are looking for.

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Republished with author's permission.http://SuccessRoute.biz.

Thursday, July 18, 2013

10 Habits of Highly Successful Online Marketers

10 Habits of Highly Successful Online Marketers
By George Kosch1. Successful online marketers know that marketing must be done as consistently as possible. Marketing and promotion must be scheduled, frequent and without fail.
2. Successful online marketers know that the money is in the list and thus list building strategies MUST be integrated into all marketing campaigns.
3. Successful online marketers know that landing pages, also called squeeze pages are what will generate leads NOT a static website.
4. Successful online marketers know that you must continually seek out NEW advertising sources. Don't stop when you find a few good sources, keep looking for new sources to expand your marketing reach.
5. Successful online marketers know that paid ads produce the best results IF the source is trusted and proven, but a combination of free and paid ads is still smart marketing.
6. Successful online marketers know that ad swaps are both cost effective and a clever way to reach your target markets.
7. Successful online marketers know that having access to a number of quality products, services, affiliates or referral programs produce multiple streams of income is the key to generating online income.
8. Successful online marketers know that you need a reliable way to track your ads so you know exactly where you are getting results for your efforts and advertising dollars.
9. Successful online marketers know that one cannot know it all, and investing in proven-effective reputable training programs for access to software, list building techniques, and mentoring can save a lot of time, money and frustration.
10. Successful online marketers know that it takes time to build a successful online business.

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George Kosch is the Home Business Bootcamp Instructor at Worldprofit Inc., a web-based company providing training for people who want to learn how to earn at home using the power of the Internet. This summer Worldprofit celebrates its 19th birthday! Get a free Associate Membership and join over one million Worldprofit Members around the world benefiting from the home business resources, training, software, marketing assistance, traffic generation and mentoring program.
Republished with author's permission.http://SuccessRoute.biz.