Tiger Woods……. Destruction of a Brand: Are YOU Doing the Same Thing?

Eldrick “Tiger” Woods, the highest paid athlete and #1 Golfer
in the world was recently divorced & estimates of his divorce
settlement exceed 100 Million Dollars. The final number will
remain secret; however, there is little doubt he has the resources.

My QUESTION to you as a MARKETER is the following:
“how much damage has Tiger’s BRAND suffered”? Now,
“Why should it matter to ME”, YOU ASK?. A legitimate
question and my response to you is forthcoming, but first,
recognize the similarities of execution between Golf &Marketing:
· Both require extreme FOCUS
· Both require constant PRACTICE
· Both require consistent DRIVE
· Both require ADJUSTMENTS in technique
· Both require multiple STRATEGIES
· Both require the ability to READ the TERRAIN
· Both require YOU use the right TOOLS
· Both require YOU learn from your MISTAKES

Now, my response to “how much Tiger’s BRAND has suffered:

As YOU know, MARKETING is the means of generating
income for your products/services; however, BRANDING is the
means of IMMEDIATELY distinguishing your product/service from
the competition. Additionally, when BRANDING you’re conveying
to your Target Market, you alone have the SOLUTION to their
PROBLEM.

Now, are you thinking about ways to help your customer or selling
Your newest widget, which may appear cool and appealing to the
Psyche due to recent advertising, but does it address the CORE needs
of those who have a problem and willing to pay someone to solve that
problem?

Clearly, Tiger took his eyes off the business of Golf and compromised
The VALUE of his personal BRAND due to the fact, he failed to VALUE
his customers and his business. Are you doing the same thing?

Are YOU ready to learn & receive TRAINING about the critical
importance of providing your customers with products/service
that have VALUE and provides A SOLUTION to their
BUSINESS PROBLEM? If yes, then, click on link:
SuccessRoute.biz

ps… Avoid operating a Non-Profit Agency and arriving at the MLM Cemetery

Vaurn James
Worldprofit Consultant
215-728-4905 or 1-800-417-0196
TrafficCenter.com
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