Saturday, December 27, 2014

Providing SOLUTIONS is Your Business








Providing SOLUTIONS is Your Business

Always talk about SOLVING your customer's
problems and NOT your own”.


So, your business is not about SALES nor
MARKETING. Impossible, without them your
business will quickly arrive and remain for all
eternity at the MLM Cemetery the Final resting
place for DEAD DEALERS.......lovely ambiance.

It's hard to believe; however, the success of any
business has multiple essential components that
must work together in a symbiotic relationship to
provide good service to the customers and monetary
gain for the business. One might say business is
about Relationship Building (SOLUTION) between
the owner and his/her customers. This is a form of
partnership or marriage; however, I strongly advise
against signing a Legal Contract and seek intimacy
with an entity that will not cost you Lifetime
Vaginamoney and/or Child-support....this is called a
WIN-WIN for everyone.

Well, the title is TRUE and the reason(s) is very SIMPLE.
Oh yes, there exists a symbiotic relationship between
a business and its customer base as indicated by the
products and/or services that are designed to solve
a problem, while generating Consistent, Predictable
and Long-Term Residual Income for the business.


People will ALWAYS pay a fortune for a SOLUTION
to a problem because it ensures long-term profits with
little to no work over the course of time. Sounds too
sweet but, that 's the reality of Business in today's online
and off-line world of commerce. So, the reason is clear
and Solution is logical; therefore, YOU are a PROBLEM
SOLVER.

If, you think about it Life is about Solving Problems.
If, you recall those challenges back in school with math
and how good you felt once you arrived at the correct
answer. Well, you are doing the same thing throughout
your life and business is part of that journey. Now, arriving
at the correct answer is vital but, the REAL MONEY is
in developing the right methodology to arrive at the
right answer and this is how fortunes are made and secrets
to success are guarded with the utmost of vigilance..

Alright, you now have the task of marketing your
skills and knowledge to your desired target market
and inform them, that you are here to Help them.
Yes, HELP them and not yourself because you want to
build a relationship that is both Long-term and Profitable
for all parties involved...create the proverbial WIN-WIN.


So, how do you develop the skills, abilities and knowledge
to demonstrate your credibility as a Problem Solver? Well,
that process begins “the moment you decide to START
a business and until that same business ENDS”. Now,
most smart people just model themselves after a successful
existing entrepreneurs where you learn the basics of being a
successful entrepreneur. Yes, it's on the job training and the
learning in truth, NEVER stops. This is why successful business
owners maintain the White belt attitude in Martial Arts,
“anyone can learn from anyone, regardless of experience”.
Makes sense to those who believe in customer satisfaction
and success as a business owner.

Now, as a problem solver it's important that you remain
receptive to listening, learning and applying information
to achieve a SOLUTION irrespective of personal feelings
or beliefs. This makes sense; however, like any challenges
in life we all want to find the quickest, easiest and least
expensive way of getting what we want due to our own
narcissism. Hey, it's only natural to want immediate self-
gratification; however, that's our downfall because in the
long-term we deny ourselves the opportunity to develop the
needed skills/abilities to overcome challenges encountered
in future business dealings. It's about being Independent
and creating a solution to challenges. In doubt, just ask any
Mindless automaton in Corporate American and difficulty of
getting ahead. "Don't find fault; find a remedy". -- Henry Ford

GOVT., is a perfect example of the antithesis of developing
SOLUTIONS to problems. If, you think logically about it
GOVT intervention addressing issues such as Crime, Unemployment,
Poverty and other societal problems, the goal isn't truly about
achieving an effective solution because that would eventually,
lead to the elimination of their services. In essence, GOVT Profits
from PROBLEMS; hence, intervention to address a non-existing
problem isn't good for business of Govt Bureaucracy. No, it's
more about satisfying the more influential customer base (political donors)
that impacts policy through their Economic and Political muscle.
Needless to say, Charity begins at Home and GOVT., is in no
hurry to put itself out of Business by actually implementing
SOLUTIONS to problems that actually work.


Evidence-Based research is all the rage in popular
media; however, the caveat to it is the following:
“Opinions don't affect facts, but FACTS should
affect opinions, and do, if you're RATIONAL”...
Ricky Gervais.


Well, being in the entrepreneurial spirit I invite you to review



Vaurn James
Consultant